{"id":5286,"date":"2025-04-09T15:45:42","date_gmt":"2025-04-09T15:45:42","guid":{"rendered":"https:\/\/euroc.org\/?p=5286"},"modified":"2025-04-10T05:37:41","modified_gmt":"2025-04-10T05:37:41","slug":"the-rise-of-self-catering-holidays-in-europe","status":"publish","type":"post","link":"https:\/\/euroc.org\/de\/2025\/04\/09\/der-aufstieg-der-selbstversorger-ferien-in-europa\/","title":{"rendered":"EUROC-Artikel untersucht das Wachstum der Selbstversorger-Ferien in Europa"},"content":{"rendered":"
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In den letzten Jahren hat sich die Urlaubslandschaft in Europa gewandelt, wobei sich Unterk\u00fcnfte mit Selbstverpflegung zu einer dominierenden Vorliebe der Reisenden entwickelt haben. Von Villen an der spanischen K\u00fcste bis hin zu Ferienh\u00e4usern auf dem Lande im Vereinigten K\u00f6nigreich - die Nachfrage nach Flexibilit\u00e4t, Platz und Kosteneffizienz pr\u00e4gt die Freizeitreisen - ein Trend, der durch die Pandemie-\u00c4ra verst\u00e4rkt und durch die sich ver\u00e4ndernden Priorit\u00e4ten der Verbraucher unterst\u00fctzt wird. W\u00e4hrend die Selbstverpflegung floriert, erleben einige reformierte Timesharing-Modelle ebenfalls ein neues Interesse, insbesondere bei Bev\u00f6lkerungsgruppen, die in unsicheren Zeiten Sicherheit sch\u00e4tzen. EUROC<\/a> wirft einen kurzen Blick auf diese neue Geschichte.\u00a0<\/strong><\/h4>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Selbstverpflegung boomt: Der britische Markt <\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Der britische Selbstversorger-Sektor ist dank des Inlandstourismus erheblich gewachsen. Nach Angaben von Besuchen Sie Gro\u00dfbritannien,<\/a> 37% der Inlands\u00fcbernachtungen im Jahr 2021 entfielen auf Selbstversorger, wobei Branchenanalysten einen anhaltenden Anstieg nach der Pandemie feststellten. Genaue Vergleiche zwischen der Zeit vor und nach der Pandemie sind zwar nur begrenzt m\u00f6glich, aber l\u00e4ndliche Regionen wie Cornwall, Schottland und der Lake District haben Rekordbuchungen verzeichnet, was darauf zur\u00fcckzuf\u00fchren ist, dass Reisende Wert auf Platz und Unabh\u00e4ngigkeit legen.\u00a0\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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A 2023 Expedia-Gruppe Umfrage<\/a> unterst\u00fctzt diese Entwicklung und zeigt, dass 68% der britischen Reisenden Wert auf eine K\u00fcche in der Unterkunft legen. In Umfragen der Branche werden auch die \"freie Zeiteinteilung\" und der \"familienfreundliche Raum\" als wichtige Motivationsfaktoren genannt. Finanzielle Erw\u00e4gungen spielen ebenfalls eine Rolle: Auch wenn konkrete Angaben zu t\u00e4glichen Einsparungen (35-45 \u00a3) nicht direkt zu finden sind, ist die Selbstverpflegung weithin als kosteng\u00fcnstige Option f\u00fcr Familien anerkannt, insbesondere in Zeiten steigender Inflation.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Spaniens Entwicklung der Selbstverpflegung\n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Spanien, traditionell ein Synonym f\u00fcr All-Inclusive-Anlagen, verzeichnet eine steigende Nachfrage nach Selbstversorgeraufenthalten. Turespa\u00f1a <\/a>(Spanisches Tourismusinstitut) berichtet von einem Anstieg der Buchungen von Apartments auf dem Land und in der Stadt seit 2019, wobei Regionen wie die Balearen und die Costa del Sol den Trend anf\u00fchren. Demografisch gesehen entscheiden sich Rentner und Langzeitbesucher zunehmend f\u00fcr Selbstversorgerh\u00e4user, da sie die Flexibilit\u00e4t haben, das Leben vor Ort mit einem l\u00e4ngeren Urlaub zu verbinden.\u00a0\u00a0<\/span>Auch die st\u00e4dtische Selbstverpflegung floriert. In St\u00e4dten wie Barcelona und Madrid k\u00f6nnen Premium-Apartments Berichten zufolge mit den Belegungsraten von Hotels konkurrieren. Dies spiegelt einen breiteren Trend wider, der in der Umfrage von Tourism Spain 2022 festgestellt wurde, in der 72% der internationalen Besucher \"Leben wie ein Einheimischer\" als Priorit\u00e4t nannten.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Europ\u00e4ische Trends: Flexibilit\u00e4t treibt die Nachfrage an\n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Der Selbstversorgerboom erstreckt sich \u00fcber ganz Europa:\u00a0\u00a0<\/span><\/p>

Frankreich: <\/b>Das INSEE (Nationales Institut f\u00fcr Statistik) f\u00fchrt dies auf die Nachfrage nach Aufenthalten in der Abgeschiedenheit nach der Pandemie zur\u00fcck.\u00a0\u00a0<\/span><\/p>

Italien: <\/b>Laut dem Bauernverband Coldiretti w\u00e4chst der Agriturismo-Sektor zwischen 2019 und 2022 um etwa 30%, da Reisende authentische Erlebnisse auf dem Bauernhof suchen.\u00a0\u00a0<\/span><\/p>

Portugal: <\/b>Die Region Algarve meldete, dass 49% der Unterkunftsbuchungen im Jahr 2022 auf Selbstversorger entfielen, gegen\u00fcber 37% im Jahr 2018 (Algarve Tourism Bureau).\u00a0\u00a0<\/span><\/p>

Nordeuropa<\/strong> spiegelt diesen Trend wider. Die Ferienhausvermietung an der d\u00e4nischen K\u00fcste verzeichnete 2023 eine Rekordnachfrage im Sommer, w\u00e4hrend an der kroatischen Adriak\u00fcste die Zahl der Apartmentaufenthalte zunahm, auch wenn die offiziellen Wachstumszahlen noch nicht ver\u00f6ffentlicht wurden.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\"EUROC-Artikel\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Hotelsektor passt sich an \n<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Die Hotels reagieren darauf, indem sie ihre Dienstleistungen mit der Flexibilit\u00e4t der Selbstversorgung verbinden. Gro\u00dfe Ketten wie Accor <\/a>und Marriott\u00a0 <\/a>haben ihr Angebot an Apartments mit Kochnischen und erweiterten Annehmlichkeiten erweitert. Eine Umfrage der Expedia-Gruppe aus dem Jahr 2023 ergab jedoch, dass 68% der Reisenden, die beide Optionen ausprobiert haben, aufgrund des Platzangebots und der Authentizit\u00e4t reine Selbstversorgerh\u00e4user bevorzugen.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Schlussfolgerung<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Die Selbstverpflegung hat sich von einer Budget-Option zu einer Mainstream-Wahl entwickelt und spiegelt den allgemeinen gesellschaftlichen Wandel in Richtung Autonomie, Authentizit\u00e4t und finanziellen Pragmatismus wider. Obwohl das Wachstum des Sektors unbestreitbar ist, m\u00fcssen einige der in Branchenberichten zitierten Statistiken mit Vorsicht interpretiert werden. Was die Timesharing-Option betrifft, so haben gesetzliche Reformen und Flexibilit\u00e4t (einschlie\u00dflich k\u00fcrzerer Vertragslaufzeiten von bis zu f\u00fcnf Jahren) das Interesse wiederbelebt, obwohl die langfristige Lebensf\u00e4higkeit von einer wertorientierten Preisgestaltung und Transparenz abh\u00e4ngt.\u00a0<\/span><\/p>

Da die Reisenden weiterhin die Kontrolle \u00fcber ihre Erlebnisse bevorzugen, wird das europ\u00e4ische Beherbergungsgewerbe weiterhin innovativ sein und ein Gleichgewicht zwischen Unabh\u00e4ngigkeit und Service sowie zwischen Tradition und Modernit\u00e4t herstellen.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Ein EUROC-Sprecher kommentierte.\u00a0\u00a0<\/p>

\"Es ist keine \u00dcberraschung, dass der Urlaub mit Selbstverpflegung in ganz Europa immer beliebter wird, wie die j\u00fcngsten Statistiken zeigen. Angesichts des wirtschaftlichen Drucks zeigen die europ\u00e4ischen Verbraucher von heute den klaren Wunsch, ihre Urlaubserlebnisse beizubehalten und gleichzeitig nach preisg\u00fcnstigeren L\u00f6sungen zu suchen. Die Anziehungskraft der Selbstverpflegung liegt in der h\u00f6heren Auslastung und der Freiheit, sich selbst zu verpflegen, wobei die K\u00fcche voll ausgestattet ist. Die Trends in Europa deuten darauf hin, dass die Beliebtheit von Selbstversorger-Urlauben und -Unterk\u00fcnften weiter zunehmen wird, was die Verf\u00fcgbarkeit an den bevorzugten Urlaubsorten w\u00e4hrend der Hochsaison f\u00fcr einige Reisende zu einer wachsenden Herausforderung macht. Die glaubw\u00fcrdigen und seri\u00f6sen Ferienanlagen mit Gemeinschaftseigentum in Europa k\u00f6nnen dazu beitragen, den Verbrauchern bei der Bew\u00e4ltigung dieser Herausforderung zu helfen.<\/em><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

In recent years, the European holiday landscape has undergone a transformation, with self-catering accommodation emerging as a dominant preference for travellers. From coastal villas in Spain to countryside cottages in the UK, the demand for flexibility, space, and cost-effectiveness is reshaping leisure travel\u2014a trend amplified by pandemic-era shifts and sustained by evolving consumer priorities. While […]<\/p>","protected":false},"author":2,"featured_media":5299,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[11,21,13],"tags":[17,20,19,18],"class_list":["post-5286","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","category-research","category-resort-news","tag-euroc","tag-growth-in-self-catering-holidays-in-europe","tag-hotels-versus-self-catering","tag-self-catering-growth"],"aioseo_notices":[],"yoast_head":"\nEUROC article examines the growth of self-catering Holidays in Europe - EUROC Europe<\/title>\n<meta name=\"description\" content=\"EUROC article compares hotels to self-catering holidays and looks at the research across Europe to support the growing appeal of self-catering\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/euroc.org\/de\/2025\/04\/09\/the-rise-of-self-catering-holidays-in-europe\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EUROC article examines the growth of self-catering Holidays in Europe - 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